Today, with the digital economy wave sweeping the world and market competition becoming increasingly fierce, brand building has become a strategic asset for the core competitiveness of many enterprises. It is not only the "ID card" for identifying enterprises, but also the "trust bond" connecting products, markets and customers. Since its establishment, Guangzhou Dazzle View Intelligent Technology Co., LTD. (hereinafter referred to as "Dazzle View Intelligent") has regarded brand building as the core strategy for its development. Through a dual-wheel drive model of market recognition and professional strength, the company has steadily enhanced its brand influence.
In 2025, the company achieved two significant accomplishments in brand building and professional capability enhancement: In the market, the company's brand was awarded the title of the first "Guangdong Province Emerging Brand"; Ms. He Huiting, the head of the Planning Center, has been awarded the title of Senior Professional Talent in the field of national enterprise trademark brand management in terms of professional capacity building. Ms. He Huiting is fully responsible for the deployment, implementation and management of the scientific and technological innovation system of all departments of the group, and leads the release and dissemination of enterprise brand news. Recently, after a rigorous review by the China Trademark Association, she was awarded the title of "Senior First-Class Talent in Enterprise Trademark Brand Management" for her professional foundation in trademark brand management, years of practical experience, and remarkable achievements in enhancing brand value.
This talent pool was initiated and guided in its construction by the Talent and Education Professional Committee of the China Trademark Association. It is a top-level professional talent certification system in the field of trademarks in China. Its evaluation criteria cover core links such as trademark rights confirmation, monitoring, application, rights protection, and management. A six-level professional ability evaluation system has been established (from low to high: Level 3, Level 2, Level 1, Senior Level 2 (formerly associate senior), Senior Level 1 (formerly full senior), and Special Level), which serves as an authoritative yardstick for measuring the professional level of trademark talents in China. Among them, the selected candidates for Special Level and Senior Level 1 include senior executives and industry elites from well-known enterprises such as Alibaba, Baidu, JD.com, and Douyin.
The professional capabilities of the company's key personnel have been recognized by national standards, which reflects the investment and achievements of Dazzle View Intelligent in the construction of professional talents and marks that the company's talent team building has reached a high-level level in the industry. The company will continue to take "brand building driving high-quality enterprise development" as one of its core strategies, constantly carry out product innovation, and deepen brand layout. By continuously consolidating the "trust bond" connecting products, markets and customers, it will use brand power to achieve the transformation and upgrading from "product competition" to "brand competition".
